Privacy notice

Who we are

BookItSolid is a service that answers missed phone calls for local businesses by text. We work with auto repair shops, heating, cooling and plumbing companies, and small law firms in California. In this notice, "we" means BookItSolid. "The business" means the shop, company or firm you called.

This website is a demo. The businesses, calls, texts and customers shown on it are sample data. They are not real people. If you are looking at the demo and not a caller, this notice still applies to anything you type into it.

What we collect

When you call a business that uses us and press 1, we collect:

• Your phone number, and the time of your call.
• The record of your choice to press 1: your number, the time, the business and the exact words you heard. This is your consent record.
• The texts you send and the texts the assistant sends back.
• Details you choose to share in those texts, such as your name, your car or your problem, and the time you want to book.

Please do not text a credit card number, a password or a Social Security number. The assistant never needs them. Please do not text private legal details. The assistant gives no legal advice.

When you visit this website, our hosting service keeps basic server logs, such as the page you asked for, the time and your IP address. We use them to keep the site working and safe.

We do not use advertising cookies or trackers on this website. We do not build profiles about you.

How we use it

• To reply to your missed call by text and help you book a visit.
• To pass your booking, your name and your messages to the business you called, so they can serve you.
• To keep proof that you agreed to get texts, and to honor your STOP.
• To keep the service safe, fix problems and follow the law.

We do not use your texts to advertise to you. We do not use them to train AI models.

Your mobile number and text opt-in

We do not sell, rent or share your mobile number, or the fact that you agreed to get texts, with any third party or affiliate for marketing or promotion. Text opt-in data and consent are never shared with anyone for those purposes.

Message frequency: Message frequency varies. You only get texts after you press 1, and only about your call. A normal conversation is 4 to 12 texts. Message and data rates may apply. Reply STOP to opt out and HELP for help. The full program terms are at /sms-consent.

Companies that help us run the service

We use a few companies to run the service. They may handle your information only to do their job for us, and they may not use it for their own marketing:

• Twilio, which delivers the calls and texts.
• Anthropic, whose AI model writes the assistant's replies.
• Vercel, which hosts this website.
• Neon, which stores our database.

We share your name, your messages and your booking details with the business you called, because that is the point of the service. We may also share information when the law requires it, or to protect people from harm.

You are talking to an AI

Under California Business and Professions Code section 17941, we tell you when you are talking to a bot. Every conversation starts with: "I'm an AI assistant", and names the business. The assistant is not a person.

You can ask for a person at any time. The assistant will tell you how to reach the business. For law firms, the assistant does not give legal advice and does not discuss your case.

How long we keep it

• Text conversations: 90 days after the conversation ends, then deleted.
• Consent records: 4 years, because the law may require us to prove you agreed.
• Demo sample data: 30 days, then deleted.
• Server logs: a short time set by our hosting service.

If you ask us to delete your information, we delete it sooner, except what the law makes us keep.

Your California privacy rights

This part is our notice at collection under the California Consumer Privacy Act (CCPA), as changed by the California Privacy Rights Act (CPRA).

• Categories we collect: identifiers (your phone number and IP address), commercial information (your booking), and the content of your messages.
• Why we collect them: to answer your call, help you book, prove consent and run the service, as described above.
• We do not sell your personal information. We do not share it for cross-context behavioral advertising. We have not done either in the past 12 months.
• We do not knowingly collect sensitive personal information. If you send some in a text, we use it only to help with your request.

You have the right to:

• Know what personal information we hold about you, and get a copy.
• Delete your personal information.
• Correct information that is wrong.
• Opt out of the sale or sharing of your information. We do neither, so there is nothing to opt out of. We also honor the Global Privacy Control signal.
• Limit how we use sensitive personal information. We do not use it beyond your request.
• Be treated the same whether or not you use these rights.

To use a right, ask the person who showed you this demo. Tell us the phone number you texted from and the business you called. We will check that it is you, for example by texting a short code to that number. We answer within 45 days. You can also ask someone else to make the request for you. They must show that you gave them permission.

Security and children

We protect your information with encrypted connections, access limited to the people who need it, and a login-protected admin area. No system is perfectly safe, but we work to keep yours that way.

The service is for adults. We do not knowingly collect information from anyone under 18.

Changes to this notice

If we change this notice, we change the date at the top. If a change affects your texts, we will tell you by text before it starts.

Contact us

For questions or privacy requests, ask the person who showed you this demo.

Related pages: terms of use at /terms, and text program terms at /sms-consent.